Do you want to be successful as an internet marketer? While that is certainly possible, however, you do have to put in a bit of effort before you can claim that status. And to help you along the way are some of the important online marketing tools you can use. We will discuss these one by one in this article.
Why should you use these tools? While none of these are required, they can make your internet marketing much easier and more efficient. But just a simple reminder: don’t expect any tool to be the Holy Grail for making money online. They are like that, tools to help you.
wordpress.org
Everybody is blogging nowadays. Should you have one? It depends on your entire online marketing strategy. But just about any internet marketing expert will tell you that having a blog can mean a lot to your internet business. It can be your platform where you can share your knowledge, ideas and events so that people can read about them. And WordPress isn’t just for blogging, either. Since your website describes your product, it is a publishing platform. You can create almost any type of website using it, and not just a blog. Just keep in mind that there are two types of WordPress, WordPress.org and WordPress.com. You want the ones from .org and not the ones from .com, which is a free blog hosting service.
Twitter is all the rave today. Almost everyone has an account and they keep us up to date on what’s going on with the people we follow. Now it’s a revolutionary tool because we can connect and even speak directly with the leading people in our own industries, even celebrities. And if you are the one with a lot of followers, you can easily promote your business through Twitter. It is called microblogging because the number of characters in its text is limited to only 140 characters.
keyword search tool
If you rely on search engines to drive traffic to your website, you’ll need the right keywords to optimize your web pages. And the best way to search for these search terms would be through a keyword research tool. There are free and paid tools that you can use. A good example of a free tool is Google’s keyword research tool. It’s actually designed to create an AdWords campaign, but it will work well with any keyword search campaign.
YouTube and other video sharing websites
There is no doubt that the popularity of online videos is increasing and there seems to be no end in sight. Could it be that people would rather watch content online than read it? Probably, especially since internet culture has always been about ease and speed of content delivery. Also, it is always easier to watch a video than to read a text. If you can create an interesting and also promotional video, it will spread all over the web.
These are just some of the top online marketing tools you should be using right now. If you really want to be successful in internet marketing, now is the time to get your hands on these tools and services.
