What is Pagerank?

Digital Marketing

The Internet is a vast expanse of space that contains stuff on anything you can think of. Due to the instantaneous nature of the Internet, anyone with access to a computer and a phone line indulges in navigating various topics.

Search engine optimization (SEO)

When you search for something on the Internet, type the keyword into one of the search engines and click “GO”. What you are facing are millions of pages related in some way to the keyword you entered. How do you decide which one to choose from all of these options?

We typically click the first three to five web links that appear in any search result to find what we are looking for. In case the search results do not match our topic well, we change the keyword or add some more to make the search more exclusive.

As website owners, we want to choose the best keyword that represents the topic of our content so that anyone searching for something remotely related to our website will find the link that appears in the top five list. There are many ways to ensure that your website appears at the top of these lists in search engines.

Pagerank and SEO

Pagerank is another effective way to ensure that your website ranks high in search engines. Pagerank is a method used by Google to rank websites according to the relevance and importance of the content that is presented on them.

The range ranges from 0 to 10, with the highest being 10. Therefore, you need to pay close attention to what you post on your website to ensure a high Pagerank ranking.

We all know the importance of reference in writing. Whenever we remember a quote or a line from a popular literature, we include it in our work as a reference or tribute. These references not only enrich the quality of our compositions, but also give equal importance to the original piece.

If you refer to content posted on another website or link to one of them as a reference on your website, then you are acknowledging the importance of that website. These references are closely monitored and annotated by search engines like Google. If your website has been mentioned or linked by another website, it means that its content is relevant and important.

Google ranks websites that have such references attached to their content high on Pagerank.

Pagerank and link building

o If you want Pagerank to put you at the top, you need to post quality content and build links to increase the importance of your website.

o Originally occurred as a natural result of web browsing. Although Google expects this link to occur by default, many web coordinators indulge in tricks to increase links. This may result in your website being evicted from Pagerank.

You can compete with your rival websites by keeping track of your Pagerank score by installing the Google Toolbar, but use only legitimate tricks to do so.

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