This could be one of the most important online MLM training articles you’ll ever read on the subject of how to get the best MLM prospects. Who do you think are the best candidates to join your program?
Do you want a hint? Think in terms of any company hiring new workers. What is the main question you ask your applicants? If you said something related to the kind of previous experience they have, then give yourself a pat on the back. No matter what the business, past experience is a huge plus and network marketing is no exception. Here we are, just at paragraph 2, and you’ve already learned a really vital MLM training tip.
Another group that is as good as someone with MLM experience is that of internet marketers who have never dealt with a payment plan that has multiple levels. So now that you know your best MLM prospects are people with IM or MLM experience, you just need to know where to find them.
Well, you won’t find it at your next family gathering. You won’t find them in line buying food at the store and you won’t find them wasting their money buying business opportunities. You can only find them by harnessing the massive power of the internet. This is because the internet is global and millions of your target prospects are on it every day.
Believe it or not, they are looking for you this very second. It is true. Many MLM marketers are not happy with their current program and are actively looking for the next one. They are on Google and other search engines, constantly looking for you. You are going to use SEO, search engine optimization (especially keyword research) to help get found.
You want to access the Google keyword tool. Just Google, KEYWORD TOOL. When you’re there, start thinking about keywords (search terms) that you imagine people would use when searching for a new MLM program, like the one you’re in. Not only does this tool give you the numbers of how many searches those keywords get each month, but it also gives you many other related keywords and their search numbers as well.
Naturally, everyone looking for an MLM company is not someone with previous experience, but you had better believe that many of them do. Also, ask yourself if you are going to turn someone away from joining your downline, just because they don’t have experience yet. The answer should be no.
By the way, you can think of search terms that would be mostly used by experienced people. For example, BEST MLM, most likely indicates that the person is looking for a better program than the one they currently have (or previously had). This keyword, by the way, is currently showing 480 monthly searches, which is well above the 200 minimum searches you’ll normally search for.
Now you need to find out how much competition this keyword has. Go to the normal Google page and use “quotes” and write it, like this: “best mlm”. It will list the number of results in the search box. If that number is less than 40,000, you should use it.
So go to article directories and post articles with your specific keyword in the title and sprinkled throughout the article about 1 time per 100 words. An article of three hundred to five hundred words is enough. Discuss more than just your program. Establish yourself as a credible source of information. Provide some MLM training or your favorite MLM tip etc. In the last paragraph you can link to your website for more information.
